People come to me when they can't see how the pieces fit together anymore—when they know where they're going but need someone to help architect the path. As they’ve been chipping away, they’ve considered burning it all down because of the complexity, the time, and emotional investment. But they (and I) know deep down that having someone else who sees it, who gets it, might very well be the catalyst they need.
SHORT FOR CALLANDER, MY SCOTTISH GREAT-GRANDMOTHER’S MAIDEN NAME.
As you might have noticed, I’m Callie.
When you hire me, you get me. Not a team of junior strategists. Not an unknown name in your inbox asking you to schedule a meeting. It's always me (and my bird dogs, who are terrible at strategic planning but excellent at moral support).
From Corporate to Creating My Own Path
I spent 15 years in Washington, D.C. leading marketing, partnerships, and growth across government and commercial industries. Wearing Ann Taylor suits, logging 60–80 hour weeks, I became known as a thread holder: the one who could hold the big picture while keeping execution aligned.
But here's the thing: my entrepreneurial spirit ran just beneath the surface the entire time. Maybe you know that feeling—the quiet knowing that you're meant to build something of your own, even while you're excelling in someone else's structure.
In 2014, I walked away from a toxic executive role with no plan—just the deep knowing that it was time for something different. That decision sparked the deeper work of rebuilding my life and my first business on my own terms.
MY STORY
They were all navigating growth—and needed a partner who could simplify the complex, connect the pieces, and help them move forward with clarity.
I've worked with everyone from a CMO at a commercial repiping firm (six-year embedded partnership aligning marketing with national sales goals) to a horseman launching a patented tire valve product (QuikStem is now sold by over ten online retailers) to a coach pivoting his business and a wellness entrepreneur expanding her brand identity.
Since then...
The years between 2014 and now also brought complex personal projects that reinforced everything I know about navigating transitions: relocating from Virginia to Ohio to Tennessee, running a boutique horse boarding business, training and competing nationally with our bird dogs, managing a six-year home renovation, and pushing my limits in half marathons and endurance events.
These experiences in business and life—taught me how to find clarity in the complexity, hold space for messy transitions, and turn vision into lived practice.
Described by family and friends as both gritty and witty, I’m passionate about challenging the collective narratives that hold people back and creating space for expansion that is sustainable and deeply human.
I’ve been published in Slate, Huffington Post, and Well+Good and I write The Waypost, my newsletter that explores the rhythms of modern life, work, and growth.
Steak and potatoes. And chips and salsa. Both. At the same time if necessary.
Will always say yes to:
Tennessee with my husband of 25 years and our pack of bird dogs
now living:
My next misogi (hard challenge)
Might be planning:
Books, dogs, nature, non-linear paths, and deep conversation
Lover of:
The 80/20 rule—because life's too short not to enjoy it
Life philosophy:
